As I pulled on a comfy three year old H&M sweater that was barely used, I couldn’t help but notice the familiar signs of distress and aging on clothing: the garment had lost some structure, some of the colour had faded, and the fabric was starting to pill. I couldn’t help but recall raiding my Aunt’s wardrobe with pieces she had kept and preserved from the 70s – mostly self-made and tailor-made garments that still looked almost new. And some of the less dated garments I happily decided to adopt and incorporate into my wardrobe, with the occasional, “Where’d you get that?”
And it seems that Dame Vivenne Westwood corroborates my sentiment. After her North London show in September, she said: Buy less. Choose well. Make it last. Quality, not quantity. Everybody’s buying far too many clothes. [Source.]
In the age where the corporate chain is ubiquitous, the lowest cost garment seems to hold the most appeal. But to discover our aesthetic values, to pay close attention to design, detail and construction, and choose the timeless silhouettes that could be resurrected in our wardrobes year after year, holds a kind of higher order pleasure. The choice is obvious but it’s so much harder to enact, and maybe we should take the time to focus on why it’s so difficult.